+1 315.569.0642

Capabilities Brochure





Overview

International Climbing Machines (ICM) needed a capabilities brochure for their sales staff to use for customer acquisition. 76West created a new branded communications piece which utilized a strong narrative, bold color, clean design and compelling photography. We compiled all existing data and rewrote complex technical information, creating new content which would tell the client’s story in an easy to read format. Charts and graphs were simplified to highlight key performance metrics and benchmarks.

Related Work
Seneca Savings

Brand platform and identity system for regional savings and loan bank.

Adirondack Woodcraft Camps

Comprehensive rebrand program that builds on legacy, heritage and the camper spirit for a historic Adirondack summer camp.

AACT Jobs

Identity, Advertising and Website for career training program

Circare

Rename and brand strategy and execution for regional health provider.

76West Brand Consultancy

358 W Jefferson St, Suite 200

Syracuse, NY 13202

+1 315.569.0642

Contact