Brand platform for Advanced Research Network. The 30 year old technology organization had made its success by focusing on technology. As tech has becoming increasingly more human, so must the organization. From the human form in the new monogram, to the outward-reaching language on the website, the new brand program for NYSERNet preserves their leadership in advanced networking, while making space for the human side of technology.
Rename and brand strategy and execution for regional health provider.
Content strategy and identity update for regional accounting firm.
A human identity for a ground breaking research network organization.
Investor and community communications materials for startup incubator focused on unmanned vehicle industry.