Portland Labs required a website to introduce and promote their new multi-site CMS product, Liberta Server. Due to the complex and technical nature of the original source material, 76West identified multiple consumer facing touchpoints that needed to be presented in an easy to understand way. A site architecture was developed and new content was written to address important product information with a conversational presentation. A fresh, clean layout was designed to extend the nascent brand, create leads and present a user friendly experience on every webpage.
Identity, Advertising and Website for career training program
Rename and brand strategy and execution for regional health provider.
Brand platform and identity system for regional savings and loan bank.
Comprehensive rebrand program that builds on legacy, heritage and the camper spirit for a historic Adirondack summer camp.
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